Top 5 Unicorn Games on iOS in the US: Q1 2022 Performance

In the first quarter of 2022, the top unicorn-themed games on iOS in the United States showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends observed for each of these popular apps.

Girl Games: Unicorn Slime from Shake It experienced consistent weekly revenue, averaging around $19K throughout the quarter. Weekly downloads for the app saw a peak of 11.3K at the end of December but gradually declined, stabilizing at around 7.1K by the end of March. Active users also showed a steady decline from 25.9K at the start of the quarter to approximately 20K by the end.

My Little Pony: Harmony Quest by Budge Studios had a steady increase in weekly revenue, peaking at $6.8K in mid-March. The app's weekly downloads grew from 5.1K at the end of December to about 5.5K by March. Active users also increased from around 12.8K to 13.2K over the quarter, indicating a positive trend in user retention.

My Baby Unicorn from TutoTOONS did not generate revenue during Q1 2022. However, weekly downloads increased significantly, peaking at 6.2K in late February before settling at around 4.1K by the end of March. Active users followed a similar trend, rising from 11K to 14.1K in February and then decreasing to 10.8K by the end of the quarter.

Kpopsies - My Unicorn Band, also by TutoTOONS, showed no revenue generation during the quarter. Weekly downloads for the app fluctuated slightly, starting at 2.8K and ending at about 2.1K. Active users remained relatively stable, averaging around 7.3K throughout the quarter.

Coco Pony - My Dream Pet by Coco Play saw minimal revenue, with peaks at $144 in early March. The app’s weekly downloads hovered around 800, with a slight decline towards the end of the quarter. Active users followed a similar pattern, maintaining around 1.1K to 1.3K users.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.